Good business starts with great systems

Smart systems that give small business owners more time, more clarity, and more room to do their best work.

Close-up of lush, green grass bending in the wind.

You’re building something meaningful.
Your systems should support that,
not slow you down.

GroundWork partners with creative and purpose-driven businesses to build systems that support sustainable growth.

Think of us as your behind-the-scenes co-pilot. Blending operations strategy, automation, and human-first systems so you can scale with ease.

More than systems specialists, we’re your digital doula, operations co-founder, and back-end brain. Here to help you reclaim your time and focus on the work that moves the needle.

Smart systems for creative humans 🌀

Less chaos, more flow 🌀

Reclaim your time, energy, and clarity 🌀

Sustainable ops for purpose-driven businesses 🌀

Smart systems for creative humans 🌀 Less chaos, more flow 🌀 Reclaim your time, energy, and clarity 🌀 Sustainable ops for purpose-driven businesses 🌀

Where are you at right now?

You’ve got clients, momentum, and a business that’s expanding… but behind the scenes? It’s a bit of a mess.

You’re ready to invest in done-for-you systems that bring clarity, structure, and breathing room.

Explore:

I’m growing fast


You’re in the early stages of your business journey, DIY-ing your backend, and low-key avoiding creating structure. You want to learn what to prioritise, and how to set things up without burning out.

Start with:

I’m starting out

Our services

We help creative, purpose-driven businesses simplify their backend and scale with more ease.

From full custom builds to ongoing strategy, we blend systems thinking, thoughtful design, and hands-on execution to help you work smarter.

Curious about working together but want a vibe check first?
Book a free chat

  • Your backend, upgraded in a day.

    Outgrown your DIY setup? Drowning in clunky tools and chaotic workflows? The Systems Day is your reset button. Perfect for founders who are scaling fast and need their operations to catch up.

    Whether you want to overhaul your onboarding, streamline content planning, or finally bring clarity to your project management, this is a fast, focused day to untangle the mess and rebuild your systems in real time.

    We map your goals together in advance, then spend 6–8 hours laser-focused on making your digital backend cleaner, clearer, and beautifully functional.

    INCLUDES

    • 8 hours of dedicated systems strategy + build time

    • Pre-work questionnaire to get clear on your goals

    • 45-min prep call to map priorities + co-create the day plan

    • SOPs, templates, and workflows set up on the spot

    • 14-day email support for questions or tweaks

    • One round of light refinements

    EXAMPLES:

    • Built out a full client onboarding flow in Notion

    • Refreshed ClickUp structure for easier team tasking and delivery

    • Created a marketing calendar system for consistent content

    • Automated repetitive admin tasks (Zapier, Make)

    • Reorganised messy docs into a centralised ops dashboard

    • Created a delivery workflow for courses, cohorts, or client work

    • Cleaned up systems before hiring or outsourcing

    INVESTMENT

    from AUD $1,500 for a Full Day (6–8 hours of focused work)
    Need more support? Add a half day (+$750) or a second full day (+$1,200) for bigger builds or more complex operations.

    Book your systems day

  • Your custom digital HQ. Built once, built right.

    You’re scaling, the sticky-tape solutions aren’t cutting it, and you’re ready for a backend that feels as intentional as your brand. The Signature System Build is our flagship, done-for-you service: strategy, architecture, and implementation rolled into one seamless project.

    We design an ecosystem in Notion, ClickUp, Airtable, Dubsado (or a hybrid stack) that frees up your brain, and your calendar, to focus on high-impact work.

    INCLUDES

    • Kick-off workshop + workflow mapping

    • Full custom build: dashboards, databases, automations, SOP templates

    • Tool integrations via Zapier/Make for hands-off hand-offs

    • Team onboarding session + recorded Loom library

    • 30-day post-launch tweak window

    EXAMPLES

    • End-to-end client journey hub for a boutique agency

    • Course delivery HQ with cohort tracking and automated comms

    • Airtable–Notion hybrid for product development & inventory

    • Custom KPI dashboards pulling live data into one view

    INVESTMENT

    From AUD $3,000 (scope-based)
    Typical timeline: 4–6 weeks.

    Let’s build it

  • Fractional COO on tap. Keep your engine humming.

    Systems in place but craving ongoing strategy, optimisation, and a thinking partner who actually gets your vision? The GroundWork Partner Ops retainer slots us into your leadership circle so you stay in your zone of genius while we future-proof the backend.

    INCLUDES

    • Monthly strategy call (60 min) + action recap

    • Continuous improvements & new automations as needs evolve

    • Quarterly Ops Health Check + roadmap refresh

    • Priority async support via Slack / ClickUp comments

    • Optional add-ons: revenue & KPI dashboards, light team ops management

    EXAMPLES

    • Set up auto-reporting to surface real-time sales metrics

    • Introduced hiring pipeline and SOP library ahead of a team expansion

    • Migrated legacy processes into the Signature System as new offers launched

    INVESTMENT

    • $1,800: Light-touch (1–2 projects/month, async + 1 call)

    • $2,400: Mid-tier with full support, systems upkeep, and strategic advisory

    • $3,200+: White-glove ops management, multi-team projects, or agency work

      Join the waitlist

Clients we’ve loved working with

Close-up of rippled sand texture in black and white.